M2X: Tech Marketer Episode 9
This episode of #TechMarketerPod dives into the end of retargeting and how marketers should consider it a good thing.
Podcast
M2X: Tech Marketer Episode 8
On this episode: what tech buyers are planning on investing in, & what marketers in B2B tech can do to catch their customers’ attention.
M2X: Tech Marketer Episode 6
On this episode of #TechMarketerPod: modern trends in B2B social media use and how to better connect with your audience across all platforms.
M2X: Tech Marketer Episode 5
On this episode of #TechMarketerPod, AtlasIED tells us how they successfully launched a product in the middle of a pandemic.
Guest Podcast: Risk, Reward, and Trust In B2B Business
Trust with buyers is key. How can B2B companies accomplish this? Isabel Montesdeoca & Ian Bruce from Forrester explain in this guest podcast.
M2X: Tech Marketer Episode 4
Episode 4 of #TechMarketerPod explores what tech buyers expect from manufacturers & how to differentiate your company’s CX.
M2X: Tech Marketer Episode 3
An AV industry PR specialist tells us about some PR mistakes she’s seen tech manufacturers make over the course of her career.
M2X: Tech Marketer Episode 2
Do tech manufacturer/software provider websites actually provide buyers what they need to know? Find out on ep. 2 of Tech Marketer.
M2X: Tech Marketer Episode 1
The inaugural episode of M2X: Tech Marketer lays out a blueprint for how we will help marketing departments & product managers target buyers.
What Do Buyers Actually Call Your Technology?
When was the last time you met someone outside this industry who knew what a matrix switcher was? Here’s why marketers should know when NOT to be technical.