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Marketing Trends

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8 B2B Web Design Trends to Help You Target Tech Pros

Here are eight B2B web design trends and best practices for today’s manufacturers targeting technology buyers.

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Current B2B Social Media Marketing Trends

LinkedIn is, itself, one of the most important B2B social media marketing trends. But let’s not oversimplify: here are some more.

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B2B Email Marketing Trends in 2022

B2B email marketing trends need to change to ensure personalized sends that are designed to engage the recipient.

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2022 Trends in B2B Content Marketing

B2B marketers tell us what they’re doing to better-target customers through better B2B marketing content creation.

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B2B Intent-Driven Marketing Trends for 2022

A shift to intent-driven marketing in B2B is well underway, & efforts are being directed toward people whose behavior indicates they’ll buy.

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Current Trends in B2B Virtual Events

What’s up-and-coming in the world of webinars? These B2B virtual event trends were gathered from marketers who specialize in them.

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Current Public Relations Trends in Technology Marketing

Challenges tech marketers face when trying to communicate their messaging to journalists & advice on how to build media relationships.

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