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HubSpot And Sandler Team Up To Enhance Modern Sales Training

The professional training platform is responsible for helping over 1 million sales professionals develop and boost their skills.

David Pepin

HubSpot has announced a new partnership designed to help train sales teams to take advantage of new innovations in AI and sales techniques. By partnering with Sandler, one of the industry’s leading CRM platforms is embracing the changing sales landscape and empowering sales teams to train people accordingly.

“We’re thrilled to partner with Sandler because their world-class methodology empowers salespeople to uplevel their skill set and sell better,” said Yamini Rangan, CEO, HubSpot.

“Sandler has long been an industry leader when it comes to sales training. We saw this firsthand when we became a client. When it comes to improving our revenue-generating teams’ productivity, they are our partner of choice.”

Sandler’s training platform is designed to produce the next generation of sales teams who think like innovators. Its professional development platform services businesses of all sizes with its full suite of sales, marketing, and leadership trainings.

The trainings are available in-person, virtually, and on-demand to give users the flexibility to complete their trainings whenever works best for them. The training platform partners with industry leaders such as Gong, Gainsight, Highspot, and MindTickle to help sales professionals succeed.

Every year, Sandler helps train over 30,000 sales professionals through roughly 500,000 training hours. According to the company’s website, 88 percent of salespeople claim the training has improved their sales strategies and 50 percent more end up hitting their quotas.

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HubSpot’s CRM platform is used around the world by more that 121,000 customers to create better customer interactions. Its platform helps customers scale customer needs and fuel sales growth. With the new partnership, HubSpot invests in the future of sales professionals and the changing landscape.

“We continue Sandler’s goal to provide our clients, both enterprise and network, with the best tools and technology in order to increase revenue generation,” added Sandler President & CEO, David Mattson.

“This collaboration combines HubSpot’s marketing philosophy with Sandler’s consultative sales approach to create a powerful strategy throughout the entire buyer journey.  From HubSpot being a Sandler client to HubSpot becoming Sandler’s CRM platform of choice for scaling businesses is a win-win for us and every individual and business we work with.”