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What Tech Pros Really Think of Your B2B Video Marketing

Over 80% of businesses are using video to reach customers, and that statistic is likely a conservative representation of video’s importance in 2021 and beyond.

Video marketing has become an essential part of most marketing strategies. However, do you really know what your customers think of it?

We surveyed our IT and tech buyer audiences and asked questions about their preferences and habits. Our new report “What Tech Pros Really Think of Your B2B Video Marketing” covers:

  • What kind of video content they like best such as product overviews, technical info, exec Q&As, customer testimonials, etc.
  • Do they watch personal, professional or both types of content on YouTube
  • How long do they want videos to be and do they like access to the controls
  • And much more

Download a copy of the report today for insights that will make your next video marketing campaign more successful.

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