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Industry News

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Direct-To-Consumer Retail Report Reveals Trends In E-commerce

The research reveals consumers preferences for in-app advertisements over social media when it comes to engaging with brand products.

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How Businesses Use Messaging Apps To Create Authentic Conversations

According to Messenger, messaging apps are one of the fastest growing ways that B2B and B2C organizations engage their audiences.

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New Research: Customer Support Trends Toward Messenger-Based

Messenger support is now the second most popular service platform, as 58 percent of respondents believe it to be a priority for customers.

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Push Notifications: How 78% Of Companies Engage Their Customers

New survey results explore how push notifications are one of the go-to tools for marketers to engage their customers digitally.

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Customer Feedback Is Key To Generating Revenue & ROI, New Research Says

According to new research, 87% of CX professionals use customer feedback for its valuable insights to improve their revenue strategies.

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Social Media Marketing Investment is Going Up, BUT…

Social media marketing investment is going up — but marketers’ confidence in their ability to track its ROI isn’t.

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How To Build Stronger Customer Relationships With ABM Strategies

These nine tips provide the outline for how ABM is one of the most valuable strategies to targeting meaningful customer interactions.

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Piano Acquires Social Marketing Technology SocialFlow

SocialFlow’s optimized solution helps some of the world’s leading media brands manage content and insights across multiple social accounts.

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Event Intelligence Platform Vendelux Raises $2.4 Million Seed Funding

The funding round will support the event intelligence platform’s product development and data-powered capabilities.

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Agent3 Acquires oneninefive, Boosts ABM Demand Generation Tools

oneninefive’s B2B demand generation program will help Agent3 develop and publish innovative account-based demand generation strategies.

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