B2B Website Tools for Tech Marketers
These B2B website management tools will help make technology marketers’ lives that much easier.
Website
Web design and user experience seems like such a science -- but that doesn't mean it should be left to your organization's development team completely. Marketing should have a say in what happens with your website, both in the back-end and what your customers see. The following stories will help you improve your website with SEO tactics, better user experience, useful widgets, and more.
8 B2B Web Design Trends to Help You Target Tech Pros
Here are eight B2B web design trends and best practices for today’s manufacturers targeting technology buyers.
Tech Pro Opinion: Technology Manufacturer Websites
President of a managed service provider tells us his preferences when dealing with tech manufacturer websites.
Turning Your Website into a Tech Pro Lead Gen Machine
Improve your B2B lead generation website design with the following pieces of advice from those who also target tech pros.
LumApps Acquires HeyAxel, Improves Personal Employee Experiences
HeyAxel’s personalized employee experience solutions will help LumApps users optimize their workforce engagement strategies.
Semrush Acquires SEO And Link Optimization Platform Backlinko
Backlinko adds some of the industry’s top knowledge in SEO and link optimization to Semrush’s product and educational programs.
How Tech Buyers Gather Decision-Influencing Data And Insights
Introducing a new strategy but don’t know where to start? Start by checking out our newest research about where to find the best information.
Cloudflare Acquires Zaraz To Optimize Website Performance
The acquisition helps reverse the damage that multiple third-party integrations can do to website performance and speed.
Wishpond Integrates Appointments Tool With Zoom Platform
The integration streamlines virtual meeting set up by scheduling users on the Zoom platform at the time of booking.
Upwave Announces Portfolio Analytics, Upgrades Campaign Performance
The new feature is designed to help users get the most value out of their cross-channel campaign metrics and strategies.