Machine Learning: Main Topic Of The 2021 True Influence Summit
This year’s virtual summit focuses on how marketers can use artificial intelligence to turn B2B data into revenue.
Event Marketing
Large, in-person technology events are big deals -- often, your customers visit them with the actual goal of striking deals with manufacturers and service providers. Other times, they're looking for smaller, more-focused online events like webinars to solve a specific problem. No matter the event type, it's important you have a strategy to connect with them. Here are some articles to help with that.
Three Ways To Optimize Your ABM Strategy Using Events
Events present businesses with key opportunities to engage with and create relationships with prospects and customers.
LinkedIn Targets Virtual Event Solution With Integration Of ‘Live’ and ‘Events’
The unified offerings are designed to help users engage their prospects and customers through virtual events solutions.
ON24’s New Virtual Conference Platform Helps Companies Host Large Virtual Events
The solution’s tools, templates and analytics support organizations looking to build meaningful and interactive large-scale virtual events.
Alyce Raises $30M In Series B Funding
Alyce will invest in its sales and customer support strategies, aiming to help companies take a more recipient-first approach when leveraging its gifting capabilities.