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Analytics

Analytics is one of the most important categories in modern MarTech. You may have a rough idea of how many technology professionals are tweeting at you -- but do you know what they're looking at when they're visiting your website, or how they got to you in the first place? Here are some articles which will give you a better understanding of how analytics work and how you can use it to target customers.

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Dynata Upgrades Ad Marketing Solution, Acquires Øptimus Analytics

The move enables data insights with the AI and machine learning necessary to drive better campaign results.

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Hot Clicks Monthly: What Did Tech Pros Click On This Month? November 2021

What stories are tech pros clicking on this month? Read the November 2021 edition of Hot Clicks Monthly to learn more.

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Conversation Intelligence Startup Symbl.ai Raises $17 Million In Series A

The company will use the funding to fuel its product development, global expansion efforts, and hire more talent for marketing and sales teams

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Facebook Releases New Marketing Analytics And AR Course Programs

The courses aim to make valuable industry knowledge more accessible to help professionals of all experience background develop their skills.

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Hot Clicks: What Interests Tech Pros This Week? November 12th 2021

What stories are tech pros clicking on this week? Read the November 12th 2021 edition of Hot Clicks to learn more.

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Hot Clicks Monthly: What Did Tech Pros Click On This Month? October 2021

What stories are tech pros clicking on this month? Read the October 2021 edition of Hot Clicks Monthly to learn more.

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Hot Clicks: What Interests Tech Pros This Week? October 22nd 2021

What stories are tech pros clicking on this week? Read the October 22nd, 2021 edition of Hot Clicks to learn more.

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Hot Clicks: What Interests Tech Pros This Week? October 15th 2021

What stories are tech pros clicking on this week? Read the October 15th, 2021 edition of Hot Clicks to learn more.

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Hot Clicks: What Interests Tech Pros This Week? October 8th 2021

What stories are tech pros clicking on this week? Read the October 8th, 2021 edition of Hot Clicks to learn more.

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Hot Clicks Monthly: What Did Tech Pros Click On This Month? September 2021

What stories are tech pros clicking on this month? Read the September 2021 edition of Hot Clicks Monthly to learn more.

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